Social Media Strategy
Grow an audience that buys
4.5(760 ratings)7,400 learnersUpdated Oct 2026 · English · CC· 47m
LBCreated by Lucas Bennett· Updated Oct 2026What you'll learn
- Pick the right platforms
- Plan content
- Turn followers into customers
A practical social plan for small teams: platforms, content pillars, short video and community.
Course content
2 sections · 5 lessons · 47m total length
1 · Plan2 lessons · 18m
- 1.2 Content pillars9:45
2 · Create3 lessons · 29m
- 2.1 Short video11:20
- 2.2 Community9:30
- 2.3 Analytics8:15
Instructor
LB
Lucas Bennett
Growth marketer for SaaS and e-commerce · 42,600 students · 5 courses
Lucas has run growth for eight startups and managed over $20M in ad spend. He teaches the playbooks he still uses every week.
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